Since 2014, Seattle Yoga News has positioned itself as the best local media partner to reach the local yoga community in the Greater Seattle area. We want to provide you with the opportunity to get your event, studio or brand in front of our engaged audience via our website visited by 200,000+ people every year and our social media following with 10,000+ people who subscribe to our updates via Instagram, Facebook and our email newsletter.
PICK THE BEST OPTION FOR YOU:
Seattle Yoga News provides 2 subscription options for yoga teachers and yoga studios to promote all of their events each year:
- Basic Subscription: this is a great option for yoga teachers and smaller yoga studios to get all of their yoga events promoted automatically throughout the year to our audience (at an affordable cost of hiring us for ~30mn/week at minimum wage x 52 weeks)
- Premium Subscription: This is the best option for established yoga studios to get all the benefits of the basic subscription and supplement it with 2 videos to amplify the message about their teacher training program or a yoga retreat, or an annual sale the studio may be having (at an affordable cost of hiring us for ~1h/week at minimum wage x 52 weeks)
For one-off campaign, we provide you with 3 advertising options to help promote a specific event or get the word out about a specific message to the community:
- Basic Event: this is the starting option for partners to help get the word out about their events via our website, social media and our email newsletter
- Promo Video: this is a great option to get the word out about your message in video format to the local yoga community – you can use this option to promote your next seasonal sale for your brand, get the word out about a new open position at your studio or your next promotion. This option includes having our design team create a custom video for you and getting it broadcasted on Seattle Yoga News via social media and our weekly email newsletter.
- Premium Event: this is a great option if you want to put the spotlight on your yoga retreat, yoga teacher training, yoga festival or yoga conference by getting all the benefits of a basic event listing and complimenting it with a dedicated video post about the event on social media and our email newsletter to boost it.
🗓️
- BASIC EVENT
- 1 Event Listing
- ✅ Website Calendar Listing
- ✅ Newsletter Inclusion
- ✅ Social Media Posts Inclusion
🎥
- PROMO VIDEO
- 1 Promo Video
- ✅ Creation of Custom Dedicated Video by our Design Team
- ✅ Newsletter Spotlight of Video
- ✅ Sharing as Dedicated Social Media Post
🗓️ + 🎥
- PREMIUM EVENT
- 1 Event Listing
+ 1 Promo Video - ✅ Website Calendar Listing
- ✅ Newsletter Inclusion
- ✅ Social Media Posts Inclusion
- ✅ Creation of Custom Dedicated Video by our Design Team
- ✅ Newsletter Spotlight of Video
- ✅ Sharing as Dedicated Social Media Post
∞🗓️
- BASIC SUBSCRIPTION
- Unlimited Events
- ✅ Website Calendar Listing of each event
- ✅ Newsletter Inclusion of each event
- ✅ Social Media Posts Inclusion for each event
- ✅ Automatic Monitoring & posting of Events each week
∞🗓️ + 2 🎥
- PREMIUM SUBSCRIPTION
- Unlimited Events
+ 2 Promo Videos - ✅ Creation of 2 Custom Dedicated Video by our Design Team
- ✅ Newsletter Spotlight of each Video
- ✅ Sharing as Dedicated Social Media Post of each video
- ✅ Website Calendar Listing of each event
- ✅ Newsletter Inclusion of each event
- ✅ Social Media Posts Inclusion for each event
- ✅ Automatic Monitoring & posting of Events each week
HAVE QUESTIONS? WE HAVE ANSWERS:
General
Getting started is simple. Select the package that best suits your needs and submit the payment. You can then expect to hear back from us within 48h while we work on getting your event(s) ready to be published and promoted via Seattle Yoga News.
Once we receive your payment, we typically get events published on the calendar on our website within 48h-72h. We then get them scheduled for sharing on social media and via our weekly email newsletter.
If you sign up for one of our subscriptions, we go through the same process on a weekly basis for any new events you publish on your website which we monitor on an ongoing basis.
When you purchase a Basic or Premium event advertisement or one of our subscription, each event includes a website calendar listing.
This includes having your event added to our event calendar on our website. It gets its own landing page including a cover photo, a description as well as details about the organizer and the person leading the event. It also includes a button that links to your website to learn more.
By being listed on our event calendar, your events also get to show up on our homepage as the date gets closer as well as other relevant pages across the website. As an example, if you list a teacher training in the Seattle area with us, it would get highlighted in the “”Featured Teacher Trainings”” section in our Seattle Area Yoga Teacher Training Directory.
Since 2014, we have been sending a weekly email newsletter every Monday highlighting upcoming yoga events for our subscribers.
A newsletter inclusion means that your event will be featured in the weekly newsletter, which reaches thousands of yoga enthusiasts, teachers, and studio owners. The listing includes the event title and date, the event image, and a direct link to your event or the event’s page on the Seattle Yoga News Calendar. Please visit the Seattle Yoga News Substack for examples of past newsletters.
We guarantee that each one of your events would get featured once but we often get events featured multiple times over the course of weeks and months leading up to each event.
The sooner you book your advertisement with us and the further out in the future your event is, the more times it is likely to be featured.
A social media post Inclusion refers to your event getting spotlighted via social media on our Instagram and Facebook accounts. We publish weekly posts with the events of the week each Monday as well as monthly posts with upcoming events, upcoming retreats and upcoming teacher trainings.
Depending on the type of event you are organizing, your event would get featured at least once in these posts. Additionally, your event would get featured in its own story in the days or weeks leading up to the event depending on the type of event it is.
For yoga classes and workshops, they are typically featured once on the Monday leading up the event in our “Events of the week” post. They may also be included in one or more of our monthly posts with the events of the month which goes live on the 1st of each month. Additionally, each event gets spotlighted in its own social media story in the days leading up to the event.
For yoga teacher trainings and yoga retreats, they are typically featured once or more in our monthly posts which go live on the 1st of the month. Most yoga teacher trainings and yoga retreats often get featured 3-6 times assuming we know about them in advance. The sooner you start promoting your retreats and teacher trainings with us or start your subscription, the more likely it is to be featured more often. Additionally, each retreat and each teacher training gets featured at least once in its own dedicated story on our account in the weeks and months leading up the the start date.
Promo Videos
A promo video is a custom video created by our design team for you and shared as a dedicated post via the Seattle Yoga news social media accounts and our weekly email newsletter. They are typically 30-60 seconds long. Here are some examples:
Most of our advertising partners use our promo video offering to spotlight an upcoming yoga retreat or yoga teacher training they are organizing. It is also used by yoga studios to promote an upcoming sale at their studio or by brands selling yoga products to get the word out about their offering.
We have worked with a variety of partners and generally approve promo videos as long as they are deemed relevant to our yoga focused audience in the Greater Seattle area.
Once you book a Promo video with us, we typically follow up with you within 48h to provide you with a Shared folder to upload media files for us to use for the video. We typically need images and videos which we can use to tell the story about the message you are trying to convey.
We then just need your feedback and approval once a draft of the promo video is ready.
Yes! When we publish promo videos, we typically post them on social media as “Collaborative Posts” which sends you a request which once accepted automatically shows the video on your account and makes it available to your followers.
In addition, you are welcome to repost or reshare the video on your social media accounts, your website or even use it in ads. it is yours to use as you see fit.
Subscriptions
Both of our subscriptions include getting all your events throughout the year featured on our website, via our group social media posts and our weekly email newsletter. The key difference between the two subscriptions is that the Premium subscription comes with 2 credits for promo videos which you can redeem at anytime during the year to get our design team to build 2 promo videos for you and get them broadcasted via our social media accounts and our email newsletter.
If you are looking for more visibility and a stronger spotlight on your key events, the Premium Subscription is the best option as you save 40% on the regular price of promo videos!
If you have an active subscription with us, we automatically monitor your website and automatically publish your events on our website and schedule them for sharing on social media and our email newsletter without requiring you to submit them manually. New events are typically published on a weekly basis.
Yes! If you need to update your payment method for a renewal, Please contact us before your renewal date and we will send you a link to update the details of your card or your bank account.
You can cancel your subscription at any time before your next renewal date. Your plan will remain active until the end of the current subscription period, and you won’t be charged for the next term. However, there are no refunds for unused time.
Payments
All sales are final. We do not offer refunds once an event listing or subscription package is purchased. However, we are committed to go above and beyond to ensure you are satisfied when partnering with us.
We accept payments via ACH Direct Debit and credit cards. You can choose the option that works best for you during checkout. Note that using your bank account allows you to save on the 3% card payment processing fee.
We understand that budget can be a concern, and we’re happy to explore options that might work for you. Please reach out to us, and we’ll do our best to find a solution that fits your needs.